Better Bevel
After generations of selling B2B, this mirror manufacturer needed a brand that spoke to their new consumer base.
- Industry
- Retail
- Services
- Art Direction & Styling
- Brand Identity & Strategy
- Illustration
- Packaging
- Print Design
- Social Media
- Website Design
The Concept
Energetic B logos, bold typography, engaging illustrations, and inviting colors were created to celebrate individualism and promote self-expression. These compelling brand elements unite in everything from the website to the packaging. The entire customer experience feels fresh, friendly, and memorable at every touchpoint.
The Images
Infusing a sense of comfort and vibrancy into the Better Bevel brand expression, the updated image direction includes a palette that reinforces the brand’s core colors. Authentic details showcase how simple it is to install Better Bevel mirrors and how each design adds both beauty and practicality to a home.
Lifestyle Photography by DVDP Studios1/3
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The Website
To compete with e-tail giants, Better Bevel needed a website that was both rewarding and easy to use. The site makes browsing fast and easy and empowers consumers with measuring and mounting tips. Working closely with developers ensured a user experience that is seamless and satisfying.
