Inspired by all the wonderful colors and textures that Kellogg’s chose for these mixes, we designed the recipe book to focus on the ingredients. We art directed photo collages for each recipe to make every mix look irresistibly delicious and inspire readers to create their own. Nutrition facts and tips are also sprinkled through the book to educate the readers.
Kellogg’s Mix for More
The project goal was to communicate the huge potential of Kellogg’s cereal beyond the typical serving with milk. The piece received high praise from readers for breathing new life into the cereal category and introducing fresh combinations for their daily meals.
- Food & Beverage
- Art Direction & Styling
- Print Design