By using Squarespace, we minimized website development costs, making room in the budget to build a cohesive brand story. We created a logo using common motifs from interior design to create a pineapple — the international symbol of hospitality. A yellow, white and black color palette unified the materials with a confident, cheerful look that reinforced the brand. Custom business cards with bright yellow edging and letterpress pieces emphasize Pineapple’s attention to detail and understanding of the industry.
Pineapple Procurement
Working with a limited budget, this hotel procurement company was looking for a website, we saw the opportunity to give Pineapple a whole new look.
- Industry
- Furniture & Design Markets
- Services
- Brand Identity & Strategy
- Packaging
- Print Design
- Website Design
The Concept
The Promotional Kit
To communicate how enjoyable Pineapple makes the procurement experience, we created a branded promotional kit in collaboration with On the Rocks, sending past and potential customers a fun-filled box of goodies.
