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Whitney Architects

Whitney Architects

  • Industry
    • Architecture + Construction
  • Services
    • Art Direction & Styling
    • Brand Identity & Strategy
    • Print Design
    • Social Media
    • Website Design

The Concept

Square One embraced the shift by creating a distinctive, iconic logo and voice, then added depth and playfulness to the brand with a set of patterns and interplaying colors. This palette of elements gives Whitney a flexible set of tools that they can expand into a variety of communication pieces with a fresh, current look and sound.

The Website

Whitney’s redesigned website leverages the strength and simplicity of the new brand, offering an easier, more informative user experience and a cohesive voice—all geared toward the markets they want to reach.

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